If all you had to give was your total energy, you could accomplish historic things.

What gets you to focus with the highest level of commitment, of reverence for the moment? Is there something or someone in your life so sacred that nothing and no one – not ringing phones, not errands, not games in progress, not thoughts always running through your head, not money or business concerns, not insignificant noises or images whizzing by – could possibly break your concentration?

When I write about What is your Story? or talk about What is your Story? somewhere in the world as a travel guide, I mean listening, seeing and feeling with full force, experiencing with full force. Yet that is a kind of focus we so rarely give to things now.  Why is that? What is the story we tell ourselves that prevents this from happening? Is our lack of full engagement just a stage in our life that will pass someday? Or has it always been like this? Is our story that multitasking is necessary as never before? Hey, time is money. Time is shipping away. We are not getting any younger. Anyway, is our somewhat dilluted attention really all that big a deal. Are we really losing that much by nog engaging fully?

Absolutely. Because it is not about time. It never was and never is.

A vast empty Western landscape. The camera pans across it. Then the shot slides onto a sunburned, desperate face. The long shot has become a closeup without a cut, revealing that the landscape was not empty but occupied by a desperado very close to us.

In these opening frames, Sergio Leone established a rule that he follows throughout “The Good, the Bad and the Ugly.” The rule is that the ability to see is limited by the sides of the frame. At important moments in the film, what the camera cannot see, the characters cannot see, and that gives Leone the freedom to surprise us with entrances that cannot be explained by the practical geography of his shots.

There is a moment, for example, when men do not notice a vast encampment of the Union Army until they stumble upon it. And a moment in a cemetery when a man materializes out of thin air even though he should have been visible for a mile. And the way men walk down a street in full view and nobody is able to shoot them, maybe because they are not in the same frame with them.

John Ford made Monument Valley the home turf of his Western characters, and he made great films there, but there is something new and strange about Leone’s menacing Spanish vistas. We haven’t seen these deserts before. John Wayne has never been here. Leone’s stories are a heightened dream in which everything is bigger, starker, more brutal, more dramatic, than life.

Leone tells the story more with pictures than words. Examine the masterful scene in the cemetery. A fortune in gold is said to be buried in one of the graves, and three men have assembled, all hoping to get it. The actors are Clint Eastwood (the Good), Lee Van Cleef (the Bad), and Eli Wallach (the Ugly). Each man points a pistol at the other. If one shoots, they all shoot, and all die. Unless two decide to shoot the third man before he can shoot either one of them. But which two, and which third?

Leone draws this scene out beyond all reason, beginning in long shot and working in to closeups of firearms, faces, eyes, and lots of sweat and flies. He seems to be testing himself, to see how long he can maintain the suspense. Or is it even suspense, really? It may be entirely an exercise in style, a deliberate manipulation by the director, intended to draw attention to itself. If you savor the boldness with which Leone flirts with parody, you understand his method. This is not a story, but a celebration of bold gestures.

I wonder if Eastwood’s character has a tenth as much dialogue as Tuco, the Eli Wallach character. The Man With No Name never talks; Tuco never stops. This is one of Wallach’s inspired performances, as he sidesteps his character’s potential to seem ridiculous, and makes him a desperate, frightened presence. When he makes a clown of himself, we sense it is Tuco’s strategy, not his personality. Trained in the Method, a stage veteran, Wallach took this low-rent role seriously and made something evocative out of it.

Lee Van Cleef, as Angel Eyes, was New Jersey-born, already a veteran of 53 films and countless TV shows, many of them Westerns (his first movie credit was “High Noon,” where he played a member of the gang). In a movie with a lot of narrowed eyes, he has the narrowest, and they gleam with insane obsession.

All three men are after the fortune in Civil War gold, and the secret of its location is parceled out among them (one knows the cemetery but not the grave, the other knows the name on the tombstone but not the cemetery). So they know that they will remain alive until the grave is found, and then it is likely that each of them will try to kill the others.

In a film that runs 180 minutes in its current restored version, that is not enough plot, but Leone has no shortage of other ideas. There is the opening shootout, involving unrelated characters. There is the con game in which Wallach plays a wanted man, Eastwood turns him in for the reward, and then Eastwood waits until he is about to be hanged and severs the rope with a well-aimed shot. There is the magnificent desert sequence, after Eastwood abandons Wallach in the desert, and then Wallach does the same to Eastwood, and the sun burns down like a scene from “Greed.” There is the haunting runaway wagon, filled with dead and dying men.

And, surprisingly, there is an ambitious Civil War sequence, almost a film within a film, featuring a touching performance by Aldo Giuffre as a captain in the Union Army who explains his alcoholism simply: the commander who has the most booze to get his troops drunk before battle is the one who wins. His dying line: “Can you help me live a little more? I expect good news.”

A man with no little ideas, Leone made two other unquestioned masterpieces, “Once Upon a Time in the West” (1968) and “Once Upon a Time in America” (1984). By the end of his career, Hollywood was suspicious of films with long running times, and criminally chopped nineteen minutes from the first release of “The Good, the Bad and the Ugly.” But uncut versions are available, and gradually it becomes clear how good he really was.

The Power of Your Story Seminar

Amsterdam 17 April

You will examine with Peter de Kuster, founder of The Power of Your Story the way we tell stories about ourselves to ourselves — and, most important, the way we can change those stories to transform our business and personal lives.

“Your story is your life,” says Peter. As human beings, we continually tell ourselves stories — of success or failure; of power or victimhood; stories that endure for an hour, or a day, or an entire lifetime. We have stories about ourselves, our creative business, our customers ; about what we want and what we’re capable of achieving. Yet, while our stories profoundly affect how others see us and we see ourselves, too few of us even recognize that we’re telling stories, or what they are, or that we can change them — and, in turn, transform our very destinies.

Telling ourselves stories provides structure and direction as we navigate life’s challenges and opportunities, and helps us interpret our goals and skills. Stories make sense of chaos; they organize our many divergent experiences into a coherent thread; they shape our entire reality. And far too many of our stories, says Peter, are dysfunctional, in need of serious editing. First, he asks you to answer the question, “In which areas of my life is it clear that I cannot achieve my goals with the story I’ve got?” He then shows you how to create new, reality-based stories that inspire you to action, and take you where you want to go both in your work and personal life.

Our capacity to tell stories is one of our profoundest gifts. Peter’s approach to creating deeply engaging stories will give you the tools to wield the power of storytelling and forever change your business and personal life.