Hello Storytelling! Learn the foundational skills and mindsets of business storytelling Develop a common language and understanding of business storytelling across your organization. This flexible, online experience introduces non-storytellers to the concepts of the storytelling process and offers business storytellers (in design, innovation, creativity, advertising, marketing, communication, PR) a tried-and-tested approach to creative problem solving….
Tag: marketing
The Story that Pulled Me from the Brink of Death
My life took a dramatic turn on the eve of a critical heart operation-a moment that would forever alter my understanding of the power of storytelling. The night before my surgery, I found himself engrossed in the series La meglio gioventu, a gripping narrative that captured my full attention. So completely absorbed was he that the…